If you are writing a blog post for your company or business, you must ensure the content is fully informative. Readers should feel it’s worth investing time in reading the blog. Don’t make your blog with fluffy fillers and keyword-oriented. Just make it SEO-friendly! In this article, we’ll guide you through the tips and tricks to create an informative blog by sticking to the SEO-friendly word count. Learn how to leverage the benefits of your writing and smart ways to publish your blog on the scheduled date.
Come, let’s cut through the tricks to write professionally without getting away from the word count.
Ideal Word Count for a Blog Post
On average, the blog post content must have more than 300 words. However, Google or search engines suggest posting long-form content to help readers and the search engine understand what your content is about.
Ideally, your blog post can be greater than or equal to 500 words. You can write up to 10K words. But in reality, readers will not spend so much time reading such long content. So, maximum, you can write 2500 words.
To be precise and follow the correct word count, use a free word counter tool. It will display the number of words you’ve written on a blog post. Also, you can make the paragraphs and partitions look attractive with the help of this word count.
Purpose of Your Blog Post
Determine the purpose of your blog and write an appropriate title. The blog post title must be your index to define your product or business better. A blog post can follow any tone and structure.
You can write your blog post as a story, message, journey, or guidelines. However, the information you provide must be useful for the readers and the users. While determining the word count of your blog post, just step in your reader’s shoes. It will help in deciding the number of words accurately.
Types of Content
Though there are different types of content, the search engine can identify the two types. They are short-form and long-form content.
Short-form/ bite-sized blog size – 500 words
Long-form/ Lengthy blog size – can range up to 10K
Short-Form Content
These bite-size content are mainly used for social media posts. Facebook, instagram, and other social media content will fall under this category. You can create attractive content that will meet the word limitations of the search engine.
Long-Form Content
Long-form content is the best to attract search engines’ attention. But also remember that content with lots of words may not be hard to read. So, decide on an ideal word count or content length. Know the benefits of long-form content.
1. Increases the time spent on your content page
It naturally takes a lot of time and effort to create long-form content. But it’s all worth it! The content will get the attention of the search engine and increase the time of readers on your page, thus increasing its SEO value.
2. Easy to repurpose your content
If you write long-form blog content, you can repurpose the content into various other forms of short-form content. You can repurpose the large content into small content for social media posts, podcasts, and other binge-able content.
3. Sharing on Social Media Channels
Small blog posts and social media content can be quickly shared on different social media platforms. Long-form content is quite difficult to share on social media platforms, but you can use these platforms to promote your content.
4. Gain More Backlinks
By writing long-form content, you can get more number of backlinks to your content. Backlinks are a great source of traffic generators to meet your SEO needs. Include your keyword at the beginning of your content and a regular gap. Define the places where to place your keyword by using a free word count checker. It will track the document’s word count and help in keyword placement.
Quick Takeaways
- The ideal length of the blog posts should be between 500 – 700 words.
- To adequately describe the topic, at least write 1000 words.
- Longer blog posts require actionable content or information to help readers in some way.
- To grab and hold the attention of the users, you can make use of the small, scannable chunks of content.
- Use visuals, attention-grabbing subheadings, and bulleted lists to attract users.
- To rank higher, post at least two to four times a week.
In A Nutshell
Regardless of the size of your content, ensure you deliver clear, crisp, and informative content to your target audience. Hopefully, this comprehensive post helped you to know the ideal word count for your business blog posts. Remember, don’t just write for the search engines. The primary objective of your business blog posts must be to solve their problems or answer their queries.
Hence,
- Make it clear
- Do your research
- Deliver value!
What are you waiting for? Go on and make every word count!
